Blog

Your 7 Step Essential Content Strategy
When I work one-on-one with clients I help them work out exactly what their brand is about, who they need to speak with and how they can create better connections through every form of content. I’m going to walk you through that process, and there’s a case study and video testimonial that you can skip to if you are short on time.
What is Search Engine Optimisation?
If you need to understand SEO basics then this blog is for you. There's a video overview of what SEO is followed by a simple guide on using google ad words to get a quick list of SEO terms.
Do you Need Content, Copywriting or Digital Copywriting?
The digital space is a business’ most powerful tool when used correctly. It is important to understand the differences between content writing and copywriting. But when it comes to digital copywriting, which is another level up again, many become confused or stumble along the way. Our guest blogger informs in layman terms what the differences are.
The Three Top Online Success Hacks
When I see clients that have spent time and money online without results, I find that there are three areas that often fall short of what is needed to attract clients organically. So what are the three hacks to review before spending your hard earned cash on paid advertising?
Is YOUR Website About to Disappear on Google?
SERP changes are afoot! The balance has just shifted for Google, from desktop searches to mobile / tablet. Now over 50% of all searches are done on the run, with desktop friendly websites being left behind. If you don't want to sink like a stone on Google, it's time to take action ...
Everyone Can Write, Right?
The concept of a website, a flyer, a social page isn't new. They are basic marketing assets now, right? But when you're not right there handing out the flyer or interacting on a social platform, how does your website go from words to sales?