Find Out How Your Story is Gold 

Does your online presence create immediate interest and sales? 
Doxie Watches had a 500% return on our strategic copywriting in just that first week. 
Now it's $1000's in sales weekly.

Our Service Suite

As your digital agency, we understand that your success relies on 'know, like and trust'. This is more than just a few great words on a page. It's everything you are as a brand and everywhere you appear.

We will create your digital strategy, boost your branding, your online presence and maximise your copy. 

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Find out more about Digital Strategy

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Copywriting Gold for VicBeam and Identity Security 

"The level of enquiry that Shane and I have received now has been just mind-blowing... even today at lunchtime we were saying that the work on the website is just priceless!

In the short amount of time we spent together you got a very good grasp of our company and how we want to be portrayed. Your ability to take what we wanted to say and interpret it onto the page was absolutely excellent.

When you interviewed Andrew and talked through the projects in more detail, what you wrote worked really well and we've decided to take that copy and use it for our brochures as well as on the website.”

"The next 6 months are going to be mayhem - but in the best possible way!”

Tim Wallace, Sales & Marketing Manager, VicBeam

"It's without hesitation I recommend Emma Sidney as a copywriter for both you and your business - to find the words that sell what you truly have to offer the marketplace in the unique way that you do it."

Julie Stewart, Director, Identity Security

seo oriented digital strategy service for business

Emma specialises in online digital strategy and captivating your audience.

Why Emma Sidney is your Copywriter 

"Sometimes you need someone else to say what you really want to say. Emma Sidney has this rare gift.

In a very short period of time Emma intelligently tunes into your business and you as a person and gets the words onto paper that you've been trying to articulate for years."

Julie Stewart Director, Identity Security

"If you're looking for a model of excellence, the best of the best in this particular industry, then Emma Sidney from Digital Copywriting is the person you NEED to get in contact with." 

Eric Chan, The Pitch Specialist

Case Study Doxie Watches

John sells watches. What makes him different is that he appeals to Dachshund lovers, with his watch design mirroring the short hands and large body of the dog breed. PLUS he LOVES his dogs.

John Rose knows watches, he's excellent at marketing and created a niche. Copywriting added that one crucial element of difference. The first week that Doxie went online, John got that rare and enviable result. With no formal marketing, just a couple of posts on Facebook and Instagram, John got online orders shipping out.

I helped John tell his personal story about how he came to create the brand, so that people understand who he is and what his product is about.

The result? $1,000s in online sales every day. Not only did he recoup his investment with me within the first 7 days, these sales pour in and grow week by week.

Emma speaks about your company and products with precision; together we pinpoint the language and style that is right for your ideal client.

"Because I know sales and being online, your story becomes gold.
Our copy plus strategy creates action, attraction and RESULTS. Let's get to it!"  

online sales copy for watches

Doxie watches returned over 500% on their copywriting in just one week.

Your Business is a Treasure Trove

As a business owner, you are great at what you do. In fact that's why you began to run a business.

You know all there is to know about your product or service and you deliver. In being in your business you know what you do SO WELL that you forget the value you offer your clients, because you're IN the business. 

You also may be introverted, not a wordsmith and frankly Australians don't want to be seen as 'arrogant' or tall poppies.

What I find is that you take your brilliance for granted.

PLUS it's not your specialty to know where to best showcase your brand online. 

My gift is to find your gold and then recreate you as that shiny thing your clients MUST have.

Why is Marketing often Fools Gold? 

I often find that my clients have spent money on marketing campaigns but they haven't gained noticeable results. Maybe they even gained leads, but the conversion of those clients is proving tricky. There is a disconnect. 

Even the best marketing campaigns usually only convert to around 30% and those leads may not be sales. It's in fact often a 0.01% conversion rate for many. So where are the 70%, the 99%? 

They are looking online, finding your brand and probably saying... no thanks. I don't buy that lead page, that quick ad, that one time offer. Because the brand overall doesn't speak to me and isn't congruent with that one campaign.

I don't work in that typical digital marketing agency way. I work in depth with your values and who you REALLY are. I even create your brand from the ground up where that's the right solution. When necessary I partner with people whom I know. I've seen their work and genuinely recommend them. 

I and my trusted providers work with you and your business, website builders, website designers, SEO companies and marketing people to create a holistic approach to getting your online presence right.

The Result?


Better branding, clearer articulation and more clients who fit your products like a glove. 

Here's what Adam has to say about how I'm "a piece of software that fixes his software"... 

If the digital world is overwhelming you, have a chat, get some insight and attract more clients today. 

Success Starts with Strategy



Need Digital Strategy Tips? 

Read our regular updates below.

Is YOUR Website About to Disappear on Google?
SERP changes are afoot! The balance has just shifted for Google, from desktop searches to mobile / tablet. Now over 50% of all searches are done on the run, with desktop friendly websites being left behind. If you don't want to sink like a stone on Google, it's time to take action ...
Everyone Can Write, Right?
The concept of a website, a flyer, a social page isn't new. They are basic marketing assets now, right? But when you're not right there handing out the flyer or interacting on a social platform, how does your website go from words to sales?
Why Does Blog Writing Fail to… What?
I was reading a post on ‘why blogs fail’ and I realised that there was a lot more to be said on the topic. Let me start of by saying this isn’t a ‘what not to do’ article, because I don’t focus on the negative, I’d rather be helpful. Having said this, I’m not talking tips and tricks either, because what you need to understand to get traction on a blog is the principles of dissemination, not just a sure fire headline. Blogs fail because they are untargeted, badly written, ad hoc afterthoughts ...
What Grammar and Spelling Mistakes REALLY Tell Us
I think I'm losing my cool with being cool. I mean, that moment of being so on the pulse that you've sent out an email without spell checking or sending the right link. Yup, you've made grammatical and spelling errors and your links don't work and that's okay right? WRONG! Everyday I see ...
Get Your New Website Done in DAYS
About two months ago I decided to streamline my branding and work towards a bigger vision and so I needed a new website. I'd been offering a lot of services but it became clear that my value lies in two areas: digital strategy and copywriting. Looking into what I did further, I discovered that there is some great information out there about 'digital copywriting'.
7 Seconds from Hero to Zero
How long do you have to engage a customer on your website? I’ve heard as little as 1.7 seconds, usually it’s around 7-10 seconds and by 59 seconds your time is UP! Here are my Top 5 Tips for breaking the 7 Second barrier:

Emma Sidney Digital Vision

Our story highlights your best qualities AND we make it easy for the right people to find you. That's our JOY.

  • WE UNDERSTAND DIGITAL
  • ONLY PROVEN PROVIDERS
  • WE GUARANTEE OUR WORK
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